Employer Branding Summit 2011 – Documentation

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It has now become more important than ever to perfect your employer branding strategies. With skills shortages and rapidly changing generational preferences companies are now looking to improve retention and engagement through their employer brand.

This summit will cater for a cross section of departments i.e. HR, marketing and internal communications who all have a say in the employer brand. Get practical tips on how our speakers have established a reputation to be proud of, leveraged social media and above all created an employer brand that is personal and successful for you.

You can purchase the conference documentation as provided to delegates, including the presentation slides (as a PDF).

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Description

You can purchase a pdf of the conference documentation as provided to delegates, including the presentation slides (as a PDF), clicking the ‘Add to cart’ button above.

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The “Employer Branding Summit 2011″ conference documentation includes the following sessions:

Session 1

Building an EVP That Relates Across Your Organisation

Simon Thomas, Head of Brand & Insight
Alexander Mann Solutions Ltd

Session 2

Combining Your Employer Brand and Employee Experience

Kirsty Lowe, Global Marketing Lead on the People Engagement & Marketing Team
Deutsche Bank

Session 3

Transition From Employer Brand Into an EVP

Bryan Lawrie HR Director
Arco Ltd

Session 4

Creating a Seamless Journey For Your Employees

Helen De Soyza, Brand Manager
Action For Children

Session 5

Employer Brand from Strategy to Action

Gustaf Geterud, Employer Branding & Recruitment Specialist and Rajan Nichani Head of Employer Brand
Ericsson

Session 6

Leveraging Social Media for Global Employer Branding

Rebecca Gloyne, Global Talent Acquisition Manager (Digital Marketing)
Nokia