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Social Media and Recruitment

Monday, 11 July 2016 @ 9:30 am - 4:30 pm

£399
Social Media and Recruitment

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Social Media and RecruitmentA practical guide to social media tools to aid recruitment.
The internet and social media have transformed recruitment.

When you know how, you can gain fast and direct access to people like never before. Job seekers can now access you directly and form opinions, good or bad, about your company by how you appear and interact online.

This seminar will give you the skills to increase your direct sourcing. You will learn how to find, contact and recruit from a wide range of social networks, including LinkedIn, Facebook, Twitter, Google+ and more. You will learn how to present yourself and your company online to attract talent and how to use your employees, followers and fans to increase referrals.

  • HR practitioner, with responsibility for recruitment
  • HR team member, concerned with how actions on social channels impact your employer brand
  • Recruitment agenc consultant or RPO provider

Five key things you will learn on this course:

Have proven techniques for finding, contacting and recruiting people from a wide range of social networks

Understand Boolean and X-Ray for targeted searching

Know which social networks are right for your company’s needs

Be able to present yourself and your company online to engage and attract passive candidates

Have a range of tools to use to increase referrals, without turning off fans or followers

Programme

09:00 Coffee and registration
09:30 Welcome, Introductions and Objectives for the day
10:30 LinkedIn

  • Attracting talent with a great LinkedIn profile and company page
  • Cost-effectively finding your staff using targeted Boolean search
  • Using Google to improve LinkedIn search results
  • Reaching candidates outside of your LinkedIn network and creating free talent pools
  • Using Groups for effective recruitment
12:30 Lunch and networking
13:15 Facebook

  • How to use Facebook Graph search to locate and contact candidates
  • Recruiting talent with your Facebook page
  • Using Facebook applications to spread the word and monitor your reputation
  • Using PPC advertising to create highly-targeted recruitment campaigns
14:15 Twitter

  • Getting started, increasing followers, and understanding the etiquette & lingo
  • Searching for and recruiting people on Twitter
  • Using handy Twitter tools and apps to save time
  • Promoting jobs & employer brand without losing followers
15:15 The niche

  • How to find candidates on YouTube, Xing, Viadeo, Pinterest and more
  • Bonus tips & tricks for finding people online
15:45 Conclusions and action planning
16:00 Finish

Trainer

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11 July 2016
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11 July 2016
Jumeirah Lowndes Hotel, Knightsbridge, London
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Details

Date:
Monday, 11 July 2016
Time:
9:30 am - 4:30 pm
Cost:
£399
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Venue

Jumeirah Carlton Tower
On Cadogan Place
London, SW1X 9PY
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Phone:
020 7235 1234
Website:
https://www.jumeirah.com/en/hotels-resorts/london/jumeirah-carlton-tower/

Organiser

Symposium Events
Phone:
020 7231 5100
Email:
accounts@symposium.co.uk

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